2025-08-07 Communications and Branding Meeting Minutes

2025-08-07 Communications and Branding Meeting Minutes

Date

Aug 7, 2025

Attendees

Name

Organization

Role

Present?

Name

Organization

Role

Present?

 Andrea Pitkus

 University of Wisconsin-Madison

 Steering Committee member

Yes

 Eric Crugnale

 Sonic Healthcare USA

 Steering Committee member

Yes

Kevin Schap

CAP

All SHIELD

Yes

 

Goals

  • Continue work on Survey Findings Report

  • Update SHIELD Flyer

Discussion topics

  • Completed summarization of Survey Findings. Need to create a couple of overview/introductory slides and possibly a conclusion/next steps slide, but should be ready to present at Steering Commitee meeting on either 9/3 or 9/17

  • Reviewed and updated SHIELD Flyer to include LinkedIn URL. Sent to Rick and Andrea for review/distribution.

  • Discussed coming up with a “resource kit” of sorts for SHIELD members to share with prospective participants. This would likely include an “form letter” email as well as links to various SHIELD resources. Could also include talking points and conversation starter questions for use at conferences, exhibit halls, etc. We will work on this after completing the survey presentation.

Action items

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